Living in today’s complex society, we should advocate the simplicity in life. The concept of minimalism has been widely used in many different design areas such as architecture, interior, graphic, fashion, package and industrial design. By observing what is around us, we can see how minimalism is affecting our modern life through landscapes, buildings, computers, […]
Read more "Manifesto"We are living in a world full of colours and everything we see has a colour but what is colour? Well, colour comes from light. Light travels at the same speed but each colour has a different wavelength and frequency. Lower frequency colours are red, orange and yellow, whereas higher frequency colours are blue and […]
Read more "Colour & Meaning"In Roland Barthes’ ‘Myth Today’, he introduced that myth is a semiological system of communication “not defined by the object of its message, but by the way in which it utters this message” (p. 100) and he called the myth itself ‘metalanguage’ (p. 115) that give an image of a whole without any explanation to […]
Read more "Semiotics"Typography is the beauty of letterforms and the art of communication. Do you remember what we first learnt in elementary school? It is reading and pronouncing letters A, B & C, understanding the definition of words and spelling. Letters are originally picture writing. It is developed to indicate words for communicating precisely and pictures become […]
Read more "To what extent can typography change or alter the meaning of words?"
Stephanie Suen 